Planning: Brand Image

Eliza Doolittle is a very playful and innocent brand which i think makes her easier to market than other pop artists such as Rihanna who is quite sexualised.
Eliza's music features on the Kinder Surprise advert which targets a very young audience to listen to her music, i think the company chose eliza's music because its light and fun and has a childish tone to it.
This is the advertisement below:

     

also by watching this advert on TV more and more people will be interested in her music.

Yahoo.com

this is an example of audiences becoming interested in Eliza's music through the advert.

Eliza Doolittle is also a model and is signed to Select Model Management one of the leading Modelling Agencies in the UK. 

This is Eliza's portfolio on Select's website as you can see, her photos are more edgy and raw which contrasts with her music and also grabs attention to a wider audience.